Erika Eleniak, 57, who played lifeguard Shauni McClain on Baywatch, has reportedly generated nearly $300,000 in about three months on OnlyFans after launching in August. The $1 million figure is a projection of annual revenue, not an amount she has earned. She has not confirmed her earnings.
Erika Eleniak, a 57-year-old former Baywatch star, signed up for OnlyFans in August and reportedly made $300,000 in her first three months. Eleniak has reportedly generated nearly $300,000, about £226,000, in around three months on the platform. She has not confirmed her earnings, and the reports do not say whether the sums came before or after OnlyFans' cut.
Projection of $1 million
TMZ reported that she is on course to make $1 million in her first year. The revenue trajectory puts her on track to earn over $1 million within her first full year of content creation. TMZ, citing sources close to Eleniak, said she is on track for seven figures in her first year if her current momentum continues. The $1 million figure is a projection of annual revenue if the reported earnings rate is sustained, not an amount she has earned.
Early subscriber numbers
Eleniak launched her account in August 2026. On 28 August, TMZ reported that she was earning about $10,000 per week, roughly £7,500, and had attracted more than 1,100 subscribers. She reportedly built an active subscriber base quickly, eclipsing initial revenue benchmarks of $10,000 per week.
Her comments
Describing her launch on 10 August, Eleniak said she basically grew up on the beach in a red swimsuit, so it felt like coming full circle, except now she is calling the shots. She told Fox News Digital she absolutely loves OnlyFans despite initially believing she would hate it, and that she feels loved, appreciated and empowered. She promised beach content and barefoot pictures, acknowledging that fans had repeatedly requested images of her feet.
Career background
Eleniak played lifeguard Shauni McClain on Baywatch from 1989 to 1992. Her credits include E.T. the Extra-Terrestrial, Under Siege and The Beverly Hillbillies. She is set to reprise her role in a guest appearance on Fox's upcoming "Baywatch" reboot, scheduled to premiere Jan. 6, 2027.
Other television veterans on the platform
Donna Mills and Jaime Pressly are among television veterans who have recently launched accounts on the platform. Mills, known for Knots Landing, is 85, and she and Pressly have also built successful communities on OnlyFans.